Pricing based on emails or subscribers?

Learn how BulkEmailSetup charges for email marketing. Find out whether pricing is based on the number of sent emails or the number of contacts/subscribers.

When choosing an email marketing solution, pricing models can significantly impact your costs. At BulkEmailSetup, we follow a transparent pricing approach that ensures flexibility for businesses of all sizes.

Unlike traditional ESPs (Email Service Providers) that charge based on subscriber count, BulkEmailSetup primarily charges based on email server setup and infrastructure costs rather than the number of emails sent or stored contacts.

1. How Does BulkEmailSetup Charge for Email Sending?

Our pricing structure is unique because we provide a self-hosted email solution where you own and manage the infrastructure. This means:

• No per-email sending charges – You can send unlimited emails, depending on your server capacity.

• No per-subscriber costs – Store and manage unlimited contacts at no extra cost, limited only by your server's RAM, CPU, and storage capacity.

• One-time server setup fee – A fixed cost to set up your email infrastructure.

• Infrastructure costs depend on your setup – VPS, IPs, and domains have nominal recurring costs.

2. Pricing Model Breakdown

Pricing Factor	How It Works
Email Sending Charges	No per-email fees; sending capacity depends on server setup.
Subscriber/Contact Storage	No additional charges for storing contacts.
One-Time Setup Fee	Charged based on server setup (basic, advanced, or custom).
Infrastructure Costs	VPS, IPs, and domains are charged separately.

3. Why No Per-Email or Per-Subscriber Fees?

Many ESPs charge based on the number of emails sent or contacts stored, which can become costly for high-volume senders. With BulkEmailSetup:

• You own the server and control email sending without limitations.

• There are no restrictions on contact list size, making it ideal for businesses with large databases.

• Costs remain predictable, as they depend on server resources, not usage volume.

4. Example Cost Comparison

Provider	Charging Model	Cost Estimate (for 1M emails/month)
BulkEmailSetup	Fixed setup + infrastructure costs	One-time setup + VPS/IP/Domains fees
Mailchimp	Based on subscriber count	$299+/month (100K contacts)
SendGrid	Based on email volume	$499+/month (100K contacts)

5. Who Should Use BulkEmailSetup?

• Businesses sending high email volumes and want to avoid per-email charges.

• Marketers managing large contact lists who need cost-effective storage.

• Agencies and resellers looking for a self-hosted solution with white-label branding.

6. Get Started with BulkEmailSetup

With BulkEmailSetup, you get a scalable, cost-effective email server solution with no hidden fees. Whether you're sending thousands or millions of emails, our setup gives you full control over your email marketing costs.