# Warm-up

#### **Warmup Guide: Build a Strong Email Reputation**

Warmup is a critical process to establish a solid sender reputation and ensure high deliverability for your email campaigns. With the right strategy, you can avoid spam filters, reduce bounce rates, and build trust with mailbox providers.

<table data-card-size="large" data-view="cards"><thead><tr><th></th><th></th><th data-type="content-ref"></th><th data-card-target data-type="content-ref"></th><th data-hidden></th></tr></thead><tbody><tr><td><strong>Warmup Plan</strong></td><td>Learn how to set up a <strong>warmup plan</strong> that gradually increases your email sending volume. This approach ensures your IP and domain reputation grow steadily.</td><td></td><td><a href="/pages/g36hWEgPADuL3z5VtZmJ">/pages/g36hWEgPADuL3z5VtZmJ</a></td><td></td></tr><tr><td><strong>Warmup Duration</strong></td><td>Understand the importance of selecting the right <strong>warmup duration</strong>. A 30-day plan is typically recommended to establish a consistent sending pattern and build trust.</td><td></td><td><a href="/pages/decYw1Q2kAvxkoZHCTbW">/pages/decYw1Q2kAvxkoZHCTbW</a></td><td></td></tr></tbody></table>

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By implementing a proper warmup strategy, you lay the foundation for long-term email success. A well-planned warmup ensures better inbox placement, builds trust with mailbox providers, and safeguards your IP and domain reputation. Start your journey to effective email deliverability today!


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